Microsoft, we thought you learned your lesson from the from the failure of Bing Cashback. It looks like we were wrong.
Earlier today, Microsoft launched Bing Rewards, a new program that lets users earn credits for performing actions like searching on class='blippr-nobr'>Bingclass="blippr-nobr">Bing, making Bing their homepage and testing out new features. The more users perform these actions, the more credits they earn.
Of course, there’s a catch — you have to download the “Bing Bar” (it’s a toolbar for class='blippr-nobr'>Internet Explorerclass="blippr-nobr">Internet Explorer) onto your class='blippr-nobr'>Windowsclass="blippr-nobr">Windows machine and sign up with a Windows Live ID. We hope you’re running Boot Camp, Mac owners.
Overall, Bing Rewards is exactly like any loyalty rewards program you’ve used via your credit card or at your favorite store. Buy more stuff and complete certain tasks, and you get some miniscule reward. The program is clearly the successor to Bing Cashback, the now-defunct rewards program that gave you money for buying products through the Bing search engine. Cashback’s termination was announced in June, and it officially closed on July 30.
We were hoping that Cashback would be the end of Microsoft trying to (directly) buy users, but it looks like that was hoping for too much. While the program seems like a decent enough concept, we just don’t think people treat search like they do their credit cards. Are thousands or millions of people really going to switch from class='blippr-nobr'>Googleclass="blippr-nobr">Google and install a god-awful toolbar just so they can get a Zune?
Microsoft, you’re wasting time, energy and resources on this rewards program. Awesome new features are going to help you win the search war, not Bing points and gift cards.
Disclosure: Microsoft is a class='blippr-nobr'>Mashableclass="blippr-nobr">Mashable sponsor.
For more Tech coverage:
- class="f-el">class="cov-twit">Follow Mashable Techclass="s-el">class="cov-rss">Subscribe to the Tech channelclass="f-el">class="cov-fb">Become a Fan on Facebookclass="s-el">class="cov-apple">Download our free apps for iPhone and iPad
What Internet activism looks like
Anil Dash hits one so far out of the park it attains orbit in this response to a silly Malcolm Gladwell column that decried Internet activism as incapable of achieving meaningful change. It's all must-read stuff, but here's the bit that made me want to stand up and salute:
Today, Dale Dougherty and the dozens of others who have led Maker Faire, and the culture of "making", are in front of a
movement of millions who are proactive about challenging the constrictions that law and corporations are trying to place on how they communicate, create and live. The lesson that simply making things is a radical political act has enormous precedence in political history; I learned it well as a child when my own family's conversation after a screening of Gandhi turned to the salt protests in India, which were first catalyzed in my family's home state of Orissa, and led to my great-grandfather walking alongside Gandhi and others in the salt marches to come. Today's American Tea Partiers see even the original "tea party" largely as a metaphor, but the salt marches were a declaration of self-determination as expressed through manufacturing that took the symbolism of the Boston Tea Party and made it part of everyday life.
To his last day, my great-grandfather wore khadi, the handspun clothing that didn't just represent independence from the British Raj in an abstract way, but made defiance of onerous British regulation as plain as the clothes on one's back. At Maker Faire this weekend, there were numerous examples of clothing that were made to defy laws about everything from spectrum to encryption law. It would have been only an afternoon's work to construct a t-shirt that broadcast CSS-descrambling code over unauthorized spectrum in defiance of the DMCA.
And if we put the making movement in the context of other social and political movements, it's had amazing success. In city after city, year after year, tens of thousands of people pay money to show up and learn about taking control of their media, learning, consumption and communications. In contrast to groups like the Tea Party, the crowd at Maker Faire is diverse, includes children and adults of all ages, and never finds itself in conflict with other groups based on identity or politics. More importantly, the jobs that many of us have in 2030 will be determined by young people who attended a Maker Faire, in industries that they've created. There is no other political movement in America today with a credible claim at creating the jobs of the future.
Make The Revolution
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benchcraft company scam
bench craft company rip off
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bench craft company rip off benchcraft company scam
Microsoft, we thought you learned your lesson from the from the failure of Bing Cashback. It looks like we were wrong.
Earlier today, Microsoft launched Bing Rewards, a new program that lets users earn credits for performing actions like searching on class='blippr-nobr'>Bingclass="blippr-nobr">Bing, making Bing their homepage and testing out new features. The more users perform these actions, the more credits they earn.
Of course, there’s a catch — you have to download the “Bing Bar” (it’s a toolbar for class='blippr-nobr'>Internet Explorerclass="blippr-nobr">Internet Explorer) onto your class='blippr-nobr'>Windowsclass="blippr-nobr">Windows machine and sign up with a Windows Live ID. We hope you’re running Boot Camp, Mac owners.
Overall, Bing Rewards is exactly like any loyalty rewards program you’ve used via your credit card or at your favorite store. Buy more stuff and complete certain tasks, and you get some miniscule reward. The program is clearly the successor to Bing Cashback, the now-defunct rewards program that gave you money for buying products through the Bing search engine. Cashback’s termination was announced in June, and it officially closed on July 30.
We were hoping that Cashback would be the end of Microsoft trying to (directly) buy users, but it looks like that was hoping for too much. While the program seems like a decent enough concept, we just don’t think people treat search like they do their credit cards. Are thousands or millions of people really going to switch from class='blippr-nobr'>Googleclass="blippr-nobr">Google and install a god-awful toolbar just so they can get a Zune?
Microsoft, you’re wasting time, energy and resources on this rewards program. Awesome new features are going to help you win the search war, not Bing points and gift cards.
Disclosure: Microsoft is a class='blippr-nobr'>Mashableclass="blippr-nobr">Mashable sponsor.
For more Tech coverage:
- class="f-el">class="cov-twit">Follow Mashable Techclass="s-el">class="cov-rss">Subscribe to the Tech channelclass="f-el">class="cov-fb">Become a Fan on Facebookclass="s-el">class="cov-apple">Download our free apps for iPhone and iPad
What Internet activism looks like
Anil Dash hits one so far out of the park it attains orbit in this response to a silly Malcolm Gladwell column that decried Internet activism as incapable of achieving meaningful change. It's all must-read stuff, but here's the bit that made me want to stand up and salute:
Today, Dale Dougherty and the dozens of others who have led Maker Faire, and the culture of "making", are in front of a
movement of millions who are proactive about challenging the constrictions that law and corporations are trying to place on how they communicate, create and live. The lesson that simply making things is a radical political act has enormous precedence in political history; I learned it well as a child when my own family's conversation after a screening of Gandhi turned to the salt protests in India, which were first catalyzed in my family's home state of Orissa, and led to my great-grandfather walking alongside Gandhi and others in the salt marches to come. Today's American Tea Partiers see even the original "tea party" largely as a metaphor, but the salt marches were a declaration of self-determination as expressed through manufacturing that took the symbolism of the Boston Tea Party and made it part of everyday life.
To his last day, my great-grandfather wore khadi, the handspun clothing that didn't just represent independence from the British Raj in an abstract way, but made defiance of onerous British regulation as plain as the clothes on one's back. At Maker Faire this weekend, there were numerous examples of clothing that were made to defy laws about everything from spectrum to encryption law. It would have been only an afternoon's work to construct a t-shirt that broadcast CSS-descrambling code over unauthorized spectrum in defiance of the DMCA.
And if we put the making movement in the context of other social and political movements, it's had amazing success. In city after city, year after year, tens of thousands of people pay money to show up and learn about taking control of their media, learning, consumption and communications. In contrast to groups like the Tea Party, the crowd at Maker Faire is diverse, includes children and adults of all ages, and never finds itself in conflict with other groups based on identity or politics. More importantly, the jobs that many of us have in 2030 will be determined by young people who attended a Maker Faire, in industries that they've created. There is no other political movement in America today with a credible claim at creating the jobs of the future.
Make The Revolution
benchcraft company scam
Should Facebook Buy Skype?: Tech <b>News</b> «
Facebook wants to mesh communications and community together, which explains why Facebook Phone is in the cards. If Skype wants to become the communication console of tomorrow, it needs to embrace newer forms of communication.
3DS Super Monkey Ball out next year 3DS <b>News</b> - Page 1 | Eurogamer.net
Read our 3DS news of 3DS Super Monkey Ball out next year.
Weather HD comes to iPhone, iPod touch | iLounge <b>News</b>
iLounge news discussing the Weather HD comes to iPhone, iPod touch. Find more Apps + Games news from leading independent iPod, iPhone, and iPad site.
bench craft company rip off benchcraft company scam
Should Facebook Buy Skype?: Tech <b>News</b> «
Facebook wants to mesh communications and community together, which explains why Facebook Phone is in the cards. If Skype wants to become the communication console of tomorrow, it needs to embrace newer forms of communication.
3DS Super Monkey Ball out next year 3DS <b>News</b> - Page 1 | Eurogamer.net
Read our 3DS news of 3DS Super Monkey Ball out next year.
Weather HD comes to iPhone, iPod touch | iLounge <b>News</b>
iLounge news discussing the Weather HD comes to iPhone, iPod touch. Find more Apps + Games news from leading independent iPod, iPhone, and iPad site.
benchcraft company scam bench craft company rip off
Should Facebook Buy Skype?: Tech <b>News</b> «
Facebook wants to mesh communications and community together, which explains why Facebook Phone is in the cards. If Skype wants to become the communication console of tomorrow, it needs to embrace newer forms of communication.
3DS Super Monkey Ball out next year 3DS <b>News</b> - Page 1 | Eurogamer.net
Read our 3DS news of 3DS Super Monkey Ball out next year.
Weather HD comes to iPhone, iPod touch | iLounge <b>News</b>
iLounge news discussing the Weather HD comes to iPhone, iPod touch. Find more Apps + Games news from leading independent iPod, iPhone, and iPad site.
benchcraft company scam
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